Effective Date: 9 SEP 2025
Introduction
By using or accessing our website and related services (“Services”), you acknowledge that you have read and agree to this Privacy Policy. If you do not agree, please refrain from using our Services.
Data Controller
We are the data controller under Thailand’s Personal Data Protection Act (PDPA) responsible for processing your personal data for the purposes described herein.
What Personal Data We Collect
We collect the following categories of personal data:
- Identity & Contact Information: Name, shipping address, phone number, email address.
- Order & Transaction Information: Order history, payment details (e.g., bank transfer proof), returns/refund records.
- Technical & Usage Data: IP address, device and browser information, site navigation patterns (e.g., pages visited, order funnel progression).
- Optional Data: Product preferences or survey responses if you choose to provide them.
Purpose of Processing Your Data
We process your personal data to:
- Fulfill orders, arrange delivery, and manage returns/refunds.
- Communicate order updates, customer support, and service notifications.
- Improve our products, services, and customer experience.
- Send marketing communications or promotional offers only if you explicitly consent.
- Comply with legal and regulatory obligations, including fraud prevention and tax compliance.
Legal Basis for Processing
We process your personal data based on:
- Contractual necessity: To perform our agreement when processing orders or providing services.
- Consent: For marketing communications or optional features (you can withdraw at any time).
- Legitimate interests: For improving operations, legal compliance, and fraud protection—balanced against your privacy rights.
How We Share Your Data
We may disclose your personal data to:
- Third-party service providers (e.g., couriers, payment gateways, IT and customer support tools).
- Related business entities within our corporate structure for operational efficiency.
- Legal or regulatory authorities if required by law or to protect our rights.
- Mergers or acquisitions: In case of business restructuring, your data may transfer to the new entity.
- Marketing partners only with your explicit consent.
We ensure these parties use your data strictly under our instructions and in compliance with applicable data protection laws.
Cookies & Tracking
We use cookies and similar technologies to enhance your experience. When cookies are not essential, we will obtain your explicit consent before using them. You may manage your preferences within your browser or via our cookie settings tool.
You may configure or withdraw your cookie consent at any time via our cookie banner or browser settings. Disabling non-essential cookies may affect site functionality and personalized features.
Security Measures
We implement appropriate technical and organizational measures to safeguard your data, such as encryption, access controls, and secure systems. However, no system is completely impervious to risk.
Data Retention
- We retain personal data only as long as necessary for processing purposes and to comply with legal requirements.
- Non-essential data may be anonymized or deleted per our data retention policy.
- You may request deletion of your data (subject to any legal retention obligations).
Your Data Rights
Under applicable laws (including PDPA), you may:
- Access or obtain a copy of your personal data.
- Request correction of inaccurate or incomplete data.
- Withdraw consent (especially for marketing purposes).
- Request deletion or restriction of processing, subject to legal exceptions.
To exercise your rights, please contact us using the details below.
Third-Party Links
Our Services may contain links to external websites. We are not responsible for their content or privacy practices. Please review their individual privacy policies.
Policy Updates
We may update this Privacy Policy in response to changes in law or business practices. We will note the Effective Date at the top and, where appropriate, notify you of major changes.
Contact Us
If you have any questions or wish to exercise your data rights, please contact us at:
Mailing Address: 64/59 Klongmadua, Kratumban, Samutsakhon 74110
Email: pwp@peacewithproud.com
Phone: O86-984-7l99
